“For most of history, Anonymous was a woman.” ~ Virginia Woolf. On this International Women’s Day, GlobalSpa recognizes and celebrates the women in the industry as we delve into their success mantra they follow, mistakes that have helped them grow, and of course, their WELLNESS philosophy.

Prakruti Gupta Rao is the co-founder of The Kaftan Company, India’s most recognized brand for Kaftans. With over 500 SKUs on offer, The Kaftan Company offers a comprehensive line of kaftans for each and every occasion.

What is your wellness philosophy?

My wellness philosophy is taking care of the body and mind in a balanced manner. I consume natural green juices (Amla, for instance) in the morning to start my day. My day starts at the gym and alternates with Zumba classes for physical activity. I enjoy playing board games with my children and the occasional sudoku, wordle game, or crossword when I want to take a break.

Your success mantra?

My success mantra is creating and maintaining a work-life balance. Ensuring a cohesive team is present at work and at home helps us achieve much of what we strive for as we continue to grow.

A lesson you learned from making a mistake?

A lesson learned is that it is critical to trust your instincts, along with good due diligence when making decisions.

Any piece of advice for all the women out there?

Build a strong network of people for mentorship, guidance, and your own workforce. Try to help and support as many women as possible along the way so that we are not forced to follow norms but are capable of living free. Love your family, work super hard, and live your passion!

What has been your biggest pride as a doyenne?

My biggest pride is seeing how far we have come with The Kaftan Company without experience in this field. Being able to create a vision for something innovative and unique and having the confidence to translate it into reality.