By Neha Mehrotra
15-Jul-2024
If you were to ask me what’s in my bag or the pockets of my jeans, you’d find a lip gloss without fail. A year ago, that wouldn’t have been the case. Thanks to the influence of social media and the proliferation of makeup brands such as Hailey Bieber’s Rhode, Fenty, Dior, and Laneige, my daily essentials have undergone a significant upgrade.
Cast your mind back to the early 2000s, when sporting a tube of lip gloss in a small, chic shoulder bag was all the rage. Like the resurgence of low-rise jeans and Y2K fashion, lip gloss has made a comeback—albeit in a new and innovative form. It has ventured into skincare territory with a variety of products ranging from lip oils and peptide-infused lip balms to plumpers, tints, stains, treatments, and lip masks. But it’s not just the name and the aesthetics that are trending. The ingredients and the benefits these products provide are what make them bestsellers.
The Skinification of Lip Gloss
Lip gloss is no longer just for adding colour and shine to the lips. Today, it has entered the skincare market, boasting benefits that go far beyond simple hydration. Take Hailey Bieber’s Rhode Peptide Lip Treatment Balm, for instance. When it launched, it caused a social media frenzy, with beauty enthusiasts rushing to grab this powerhouse ingredient ( peptide) commonly used in skincare and haircare. Closer to home, the buzz has caught on as well, with brands like Moira, Ind? Wild, and Hyphen joining the peptide brigade.
With the proliferation of skincare culture, more and more brands are inclined towards using clean and healthy ingredients. HUDA Beauty has also jumped on the trend, introducing its first-ever lip gloss, the FAUX FILLER Extra Shine Lip Gloss. Packed with lip-loving active ingredients like Vitamin E and infused with vegan collagen and plant-derived melted waxes, the product promises to smooth and blur fine lines, providing a lip filler effect without the need for treatments or irritating ingredients.
You can also consider using Chipmunk's Simpin’ For It - Dynamic Lip Gloss. Infused with natural avocado oil and sodium hyaluronate, it offers 3-dimensional shine, deep hydration, and revitalization. This vegan, cruelty-free gloss restores moisture, suits all skin types, and comes in four stunning shades: Live a Little, You Be You, Lucky Charm, and In the Moment.
More and More Colours
While the 2000s glosses were all about icy and translucent colours, the latest wave of lip glosses is bringing back fun, playful shades that make you want to ditch your lipsticks altogether! Like The Moira Gloss Affair with its ultra-pigmented formula and an array of stunning shades like Tulip, Raspberry Red, Sweet Pea, and Honey Bunny. Whether you wear it solo for a sleek, glossy finish or layer it on as a top coat to amp up the colour and shine, this gloss delivers a classic, lustrous brilliance that’s perfect for any occasion.
Another exciting trend making waves in the lip world is the cherry-flavoured cola lip trend. This trend blends the nostalgia of 90s dark brown lip liners with a vibrant cherry red shade. Add a layer of gloss on top, and you’ve got sultry, bold lips that are simply stunning. To embrace the cherry cola lips trend, here are our top product recommendations: Start with Kylie Cosmetics’ Here For It Matte Lipstick to outline and fill in your lips, then finish with the Rose' and Chill Plumping Gloss for a luscious, plumped-up finish.
What Else Is New?
The lip gloss trend has taken social media by storm, offering a pathway to naturally fuller, glossy lips without the need for invasive procedures like Botox. Spearheaded by Rihanna’s Fenty Beauty, the viral sensation known as 'double glossing' has become a game-changer in lip enhancement techniques. This innovative method involves the strategic application of two lip products, creating a multi-dimensional effect that not only enhances lip volume but also ensures long-lasting glossiness.
With 'double glossing,' beauty enthusiasts can achieve a plumped-up pout that lasts all day, thanks to the combination of nourishing lip oils, plumpers, or glosses. This technique not only accentuates the natural contours of the lips but also adds a touch of glamour to any look.
To master the double glossing trend, start by applying a lip oil to deeply nourish your lips and create a hydrating barrier. Follow this with a layer of lip gloss to add extra shine and a volume-boosting effect. For the perfect double glossing effect, try using Diam Beauty's Glass Tint Balm. This 3-in-1 marvel combines the benefits of a lip balm, plumper, and gloss, ensuring your lips look luscious and radiant with the perfect blend of beauty and care.