Beauty

4 Step Routine to Fight Dandruff

When it comes to haircare, one of the growing concerns amongst both men and women has been Dandruff! Arun Mundra, Manager- R&D, Pureplay Skin Sciences Pvt. Ltd (the makers of Plum, Plum Body Lovin’ and Phy) gives you tips to fight dandruff.

In today’s post covid time, there is an increased focus on overall well-being, be it mind, body or hair. Stress in our lives and lifestyle plays a very important role in keeping all three happy and healthy! When it comes to haircare, one of the growing concerns amongst both men and women has been Dandruff! And contrary to popular belief where most people consider Dandruff to be a concern caused by dryness, the reality is, this is a concern that can exist all year round. The flakes on your shoulders during the winters could just be the dryness on your scalp acting up!

So what is dandruff?

Dandruff is the condition in which dead skin cells start developing and grouping on the scalp. This is due to an overproduction of sebum and the fungus called as Malassezia furfur which resides on our scalp. These fungi thrive mainly on oily scalps and feed on excess sebum which ends up in dead cells clustering together and forming the white flakes known as dandruff.

To treat this condition, generally an anti-dandruff formulation is needed which targets the root cause, Malassezia furfur. Plum’s Tea Tree Dandruff Control Range is packed with science-backed dandruff fighting actives which help in treating the existing dandruff and prevents the formation of new ones. These wonder ingredients are:

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    ● Tea tree oil: loaded with anti-fungal and anti-bacterial properties to reduce itchiness and soothen the scalp

    ● Piroctone olamine: restricts the growth of the Malassezia fungus

    ● Willow bark extract: controls the scalp’s sebum production

    ● Brahmi: an exceptional antioxidant to keep hair lustrous and shiny

    While a simple oil-shampoo-conditioner routine helps in cleansing and conditioning our hair, we need a much more sophisticated approach when dealing with dandruff.

    Here is a 4-step routine which can be incorporate to tackle this serious concern:

      Step 1: Gently scrub with Plum Tea Tree Scalp Scrub to exfoliate the build up

      Step 2: Cleanse with the gentle Plum Tea Tree Dandruff Control Shampoo

      Step 3: Nourish with Plum Tea Tree Dandruff Control Conditioner

      Step 4: Prevent dandruff from reappearing with Plum’s hard-working Tea Tree Dandruff Control Scalp Serum

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