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Dhun: A New Expression of Urban Wellness

Shilpi Madan

29-May-2025

Dhun: A New Expression of Urban Wellness

Mira Kapoor, Founder, Dhun Wellness, unveils her ode to luxury wellness, with her latest labour of love, Dhun.

Serene, stunning, strategic.

Dhun Wellness unfurls as a subtle song, in soft creams and curves, as a healing sanctuary cocooned gently midst the frenetic pace of life in space-starved Mumbai - arranged with a subtle musical lilt across therapy rooms and recovery spaces. Mega influencer Mira Kapoor dips into her pursuit and understanding of the ancient science of Ayurveda over the years to power the wellness crucible cupped in holistic wisdom, in the city.

Call it a natural progression. She has rooted herself as a celebrated voice in social media, retails her own beauty brand, Akind, on online platform Tira and more importantly, has been taking slow, steady steps with quiet elegance into the business world since 2024, growing with resilience through the clouds of starry vanilla chatter into a reassured, strong persona.

Excerpts from a conversation:

What made you choose the name “Dhun”?

Dhun means melody. I feel music has a universal appeal. It carries the power of healing, can provoke a thought, change your mood…There are nine key frequencies that form part of Gregorian chants, and Sanskrit hymns. They are known to wield a positive effect on your overall wellness, when used in chanting and meditation. These frequencies have a deep connection to the energy centre in your body.

I believe Dhun celebrates this beautiful melody of mindfulness, as sound carries the power to affect and change matter, physically and metaphysically. We even have musically inspired names for our treatment rooms, and therapies.

When did you begin investing serious thought into the project?

Actively, in 2023. I began to put together all my ideas and vision, benchmarks of various services, places, treatments, people into this deck.

What powers your strategic entry in a vacant niche: a wellness sanctuary within the city?

As urban dwellers, we lack a space where we can find ourselves. Honestly, I wanted to create a space in the city to look after our gut the same way we look after our muscles. Else how do we interact with wellness, daily?

Wellness retreats sound very nice, are extremely relaxing – but a detox getaway is like a holiday with some purpose. A mediocre treatment and a simple diet in a controlled environment will make you feel better easily. The challenge arises when you return to your own eco-system. How do you converse with wellness every day? Dhun Wellness took shape from these thoughts – the need and want to get better in the environment we live in. Sustaining habits, and addressing the dips when we falter, through easy access to regular, interactive touchpoints.

What’s the ethos?

Ancient wisdom, science, and soul come together to nourish you in this space. You can heal chronic pain issues, centre yourself, discover the root cause of your health ailments and find solutions under one roof. Dhun integrates into your lifestyle.

There is a deep knit in therapies: Lumira brings in notes from your own pre-bridal treatment with traditional recipes for rebalancing and glow. Share with us a note from your personal experience that worked as a trigger for Dhun.

I do an annual gut cleanse, pegged on the principles of Panchkarma. My daughter was an infant (now she’s 8) and I couldn’t disengage myself from her at that point for seven days to go to Goa for this session. The doctor decided to let me attempt the gut cleanse through the advised massage and treatments, at home in Mumbai. That is when I realised that there must be more people like me who are committed to their own health, yet are unable to go out of the city for this purpose, owing to various limitations. That seeded the plan inside my head. To set up Dhun Wellness for easy access to wellness.

You are the queen of greens. How have you nourished the wellness eco-system at home?

I have been brought up as a vegetarian, that is half the battle won! My grandfather was a homeopathy doctor, so my approach towards medicine has been gentle. My parents never told me what not to eat. The rule was simple: eat, move, play, sleep well. I’ve turned out fine. At home, there is no stress. Children see, children do. We eat clean, so do they.

What does wellness mean to you?

Balance. A healthy balance across all aspects: sleep, exercise, intake, thoughts… a balance of all elements, doshas, sleep and activity, rest and movement.

How does this translate itself at Dhun?

Nothing gets done in a jiffy. We have a mix of signature treatments, and seven day wellness programs. You are staying at home (not in a resort), and we share a complete docket with guidelines, nutritional grids, and a lot of literature for you to understand the Ayurveda perspectives.  You come in for a few hours every day for your sustained sessions to work in the rhythm of wellness into your sleep cycles, metabolism and more.

A favourite pick from the short duration massages on the menu?

The abdominal detox massage. The 30-minute session focuses on bettering digestion, stimulating agni, sculpting and simultaneously training the nodes and muscles.

Your own favourites in wellness destinations?

Now, Dhun! I love Soneva in the Maldives – with the intuitive wellness approach, regenerative farming in the middle of the Indian Ocean and dedication to sustainability. Burgenstock in Switzerland is another luxury wellness grove with its unique experience zones. I hope to bring the best to Dhun. Under our Visiting Masters program, global experts will come down frequently to share their expertise and guidance at Dhun.

What’s the biggest trend in wellness?

Longevity is by the far the loudest trend in wellness. It is not about how long you live – that is life span – it is about how fit and healthy you are till as long as you live. This goes beyond bio hacking, bringing in the best practices, services, treatments, supplements, exercises - that enable you to elongate good health.

A key learning

Believe in yourself, never fear failure. Learn, take feedback, and be able to cull the best from constructive criticism.

What’s next?

Taking Dhun to other cities. Delhi is next on my list, in 2026.

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