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7. Fabric and Material vs Human Needs for Sustainable Fashion

Sustainability does not need an introduction anymore. We all have become very familiar with sustainable practices especially generation Z.

We have witnessed the consequences of fast fashion such as climate change, population growth, water scarcity, and various other social injustices. The increased awareness has pressurized the brands to opt for sustainable practices and has increased the number of people buying ethical clothes, but it is still a niche market.

The label Siddhant Agrawal is a contemporary brand. It focuses on sustainable fashion goods production procedures that involve ecologically sound manufacturing processes; distribution, green supply network and marketing; and ethical consumers. Additionally, it fulfills the other benchmarks of, social and economic sustainability, to achieve a fair viable fashion production.

The label believes in a transparent relationship and provides all the information about both the provenience of goods and the quality of materials used. A lot of big names pull marketing stunts to boldly describe their products as “sustainable “but their social and environmental footprint often dishonors that very description they claim. At Siddhant’s atelier, the very priority is the welfare of the workforce behind it and the maximum utilization of everything in use. It follows the employment guideline diligently and provides a healthy working environment for all its employees. The label also upcycles everything, from pattern paper to even the tiniest piece of waste cloth

Honestly, it’s next to impossible to become 100% sustainable but to have a vision like that pushes to be more ecological every day. The brand does use “non-sustainable” Poly fabrics in order to achieve certain creative silhouettes that sustainable fabrics fail to provide but the label is always looking for sustainable alternatives. It promotes initiatives for enhancing innovative fashion materials and it is always exploring different ways to utilize the fabric ecologically. Even while selecting the synthetic fabrics the label puts in efforts to be certain that they are recyclable, and the possibility of waste accumulation is minimum. With sustainability, customized, personalized, and second-hand clothes have picked up momentum.

These trends are calling out for slow fashion with timeless pieces. Siddhant’s pieces just offer that. The label doesn’t do mass production, it is strictly made to order where all sorts of customization and personalization are possible. The brand offers extremely unique and lifelong pieces that will last for generations to come. Additionally, Siddhant Agrawal’s pieces are luxurious and will never become a part of “throwaway culture”. Almost all pieces from his collection are quite versatile and can be worn in many different ways on different occasions. This definitely helps to shop less and put those versatile styles in use more often.

The hallway accumulates the prana

Various other strategies that can assist in reducing energy consumption are used. The brand ensures that the staff is trained on the energy-efficient skill set where they are trained to not leave irons, machines, and lights open when unused. They are supposed to throw the used water in gardens. The cloth and paper waste are separated to use in creative ways. The brand is planning to install sensor-enabled lighting systems and switch to more eco-friendly processes.

Sustainable practices in the fashion industry cannot be achieved overnight. It involves shaking up a very deeply rooted fast industry to alter its perception about fashion so that they ensure all processes involved in manufacturing those fashion goods are ethical. Brands like Siddhant Agrawal produces sustainably to provide an ethical choice and alleviate their social and ecological footprint and is working each day to become more sustainable.